The reports gave us great insight into the various brands we have to contend within our general insurance market place. The ability for us to track these results across various years is of vital strategic importance to our Customer Experience journey.
We regularly create comprehensive benchmarking studies across key industries. These studies provide an in-depth analysis of these industries and their brands. The reports cover cutting-edge branding and customer experience elements, and focus on the Net Promoter Score, a leading customer experience metric that has been linked to growth. Our latest round of studies can be found below.